After viral video, threat of professional sanctions and accusations of perpetuating negative racial stereotypes, Dr.Schnoz reflects on a busy few weeks.
In case you were in a coma or off the planet, here is a recap:
The story first got picked up by AdWeek's Ad Freak and then ran in the Huffington Post, ABC News, the South Florida Business Journal and a host of other media outlets including yours truly. Click on the links below to see a few of the articles that ran plus the controversial video.
Nose Job Doc Michael Salzhauer's 'Jewcan Sam' Video Being Investigated Huffington Post
Miami Surgeon Under Investigation SFBJ
Miami Plastic Surgeon Being Investigated for Involvement in Jewcan Sam Video ABC News
To see the video, click HERE.
The SFBJ even ran a Business Pulse Reader Survey on the subject. Click HERE to see the poll results.
Below is a transcript of our recent chat:
Interviewer, Jeff Herschler (JH): Tell me about the reaction to the video.
Interviewee, Michael Salzhauer (MS): Overwhelmingly positive with regard to the demographic I am trying to attract-young people, people with a sense of humor. Overall reaction is 80-85% positive. The few negative comments are coming from persons who are opposed to plastic surgery in general. Reasonable people have the right to an opinion. That said, these people would probably not be my clients anyway. By the way the story has just hit the Israeli media and the response has been 100% positive so far.
JH: You have received over 125,000 Hits on YouTube to date so you have definitely been noticed.
MS: That's far beyond my wildest expectations. Farrell Goldsmith of Yeoville Productions, a local guy, was the video director and producer. He did an outstanding job. And the band is very talented with a great sound and catchy lyrics.
JH: Have you acquired any new patients attributable to the video exposure?
MS: On Tuesday (March 20) evening, we had three new patients come in, all because of the video.
JH: How do you respond to people who say the video is offensive because it perpetuates negative racial stereotypes?
MS: A spokesman from the anti-defamation league said that. It is his job to not have a sense of humor.
JH: How worried are you about sanctions from the American Society of Plastic Surgeons?
MS: I have not heard from them except for their statements to the press. I have already sent a letter of apology.
JH: Will this video catapult the Groggers to major rock stardom?
MS: Definitely in the Jewish rock music niche! I guarantee they are now a household name in every Jewish Orthodox family in the country.
About the interviewer: Jeff Herschler is the Editor and Publisher of FHIweekly and Specialty Focus. He also produces the website www.FloridaHealthIndustry.com.